MOTORCYCLE AND SCOOTER RIDE TO WORK DAY IS WEDNESDAY, JULY 16, 2008

This year's seventeenth annual motorcycle and scooter commuting
demonstration will increase the number of riders on the road,
according to Ride to Work, a non-profit advocacy organization. "Riding
to work on this day shows the positive value of motorcycles and
scooters for transportation. For many people, riding is an economical,
efficient and socially responsible form of mobility that saves energy,
helps the environment and provides a broad range of other public
benefits," states Andy Goldfine, the event organizer. Motorcycle and
scooter enthusiasts and rider organizations worldwide encourage their
members to ride to work on this day.

According to the United States Census Bureau and the Department of
Transportation, over eighty million cars and light trucks are used for
daily commuting on American roads, and about 200,000 motorcycles and
scooters are a regular part of this mix. On Ride To Work Day, the
practical side of riding becomes more visible as a larger number of
America's 8,000,000 cycles are ridden to work.

Ride to Work Day helps demonstrate how these vehicles make parking
easier and help traffic flow better. Studies have shown that across
equal distances, commuting motorcyclists reach their destinations in
less time than those using automobiles, that motorcycles and scooters
consume less resources per mile than automobiles, and that they take
up less space on roads. Motorcycle and scooter riders seek improved
employer recognition and support for this form of transportation, and
more public and government awareness of the positive value of riding.

* All 2008 RTW ad's are available as digital image files at
http://www.ridetowork.org/ride-to-work-day-ads

* More information on RTW day is available at the expanded Ride to
Work Day website: http://www.ridetowork.org

* For additional information or questions please contact Andy
Goldfine agoldfine@ridetowork.org or Christine Holt
cholt@ridetowork.org