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The
Dunlop Tire Check Team is out on the road and hard at work. They’re
out at all the big rallies and events, making sure riders are safe and
rolling on properly maintained tires. It’s an invaluable service
they’re providing, but it’s free–to any rider and any
motorcycle, on any brand of tires.
t’s
the height of the 2005 run-and-rally season, and if you look around
at any of the big events, you’ll see Dunlop. That huge Dunlop
truck with all the awnings and canopies is hard to miss, and the
Dunlop team is out there working for you. From Americade to Sturgis,
from Daytona Beach to the Colorado River, the Dunlop Tire Check is
making sure America’s bikers are riding on safe tires, on properly
maintained tires and that they’re getting the most out of their
tires. It’s a free service. Any rider, on any motorcycle and
on any brand of tires, is welcome. Of course, when the Tire Check
Team finds a set of tires that need replacing they’ll send
that rider to the nearest Dunlop dealer.
You’d be amazed at what the Tire Check Team finds, too. These techs,
engineers and reps service up to 200 bikes a day, first weighing that
motorcycle front and rear, then checking tread depth and air pressure,
and finally visually inspecting both tires all the way around. Plenty
of tires they’ll check will be low on pressure, too, and short
of running over a bed of nails that’s just about the worst thing
you can do to a tire. Low pressure will drastically reduce a tire’s
useful life and adversely affect the bike’s overall handling and
performance. The Dunlop team finds plenty of other no-no’s, too.
They’ll find bias-ply tires on bikes designed for radials, they’ll
find tires mounted with the fronts and rears switched or installed backwards,
they’ll find tires damaged from incorrectly mounted accessories
like luggage racks and they’ll even find tires cut up from trailering.
Carelessly used tire chocks can wreck a sidewall, and it happens more
often than you think.
All good reasons to keep a healthy supply of Dunlop tires on hand, especially
this time of year. Riders are on the road, and once you–or that
Dunlop Tire Check Team–makes them aware of the need and the importance
of rolling down the road on good tires, they’ll be looking to buy.
Having the right tires on the rack is easy when you’re selling
Dunlops, too. Eight Dunlop tires in four different sizes virtually covers
the entire Harley-Davidson lineup. Keep some D402-MT90-16 Fronts in black,
slim white and wide white on hand, some D402-MU85-16 Rears in black,
slim white and wide white and the D401-100/90-19 Front and D401-150/80-16
Rear in stock and you’re guaranteed a Harley sale 95 percent of
the time. Those Dunlops will be the right tires 100-percent of the time,
too, because every Dunlop Harley-Davidson tire was designed in conjunction
with Harley-Davidson. It says so right on the sidewall. Dunlops are the
only motorcycle tires made right here in the USA, and they’ve been
OE on Harley-Davidsons since the early-1980s. Today they’re fit
on every Harley-Davidson to leave the factories. With a Dunlop replacement
you’re selling a tire designed specifically for the motorcycle
it’ll go on–a Harley-Davidson.
The Dunlop Tire Check Team is finding plenty of Harleys that need new
tires, but don’t wait for these guys to do all the heavy lifting.
Check your customers’ tires yourself, too, and do it often. Call
your Drag Specialties rep today and make sure and keep all those Dunlops
in stock. 
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