Deltran’s new state-of-the-art Battery Tender/Midtronics Battery Tester is a simple to use tool that gives you an immediate digital readout telling you whether the battery just needs a re-charge, or if it’s time for a replacement.


Deltran’s new Stand-Up Display Rack is a great selling tool for displaying Deltran’s entire line of Battery Tenders.
eltran has some great new products, promotions and sales tips for 2005 and they’re all aimed at helping you build sales. There’s a new Display Rack just out, there’s a really trick Digital Battery Tester on the way, and Deltran even has a battery-sales plan that’ll have both you and your customers smiling.
     Let’s start with that battery-sales plan. It involves a new way to use one of those 4-, 5- or 10-bank Battery Tenders. Now, those pro-quality Battery Tenders are familiar tools to the guys back in the shop, but here’s a use you might not have thought of. One of those multi-bank Battery Tenders belongs up at the sales counter, too, and here’s why. Hook up a handful of the most popular batteries you sell to a multi-bank Battery Tender and you’ll always have those batteries filled up, charged up and ready to install. Your customer gets to take his new battery home and put it right in service. It’s ready to go and you’ve made it that way for him. Take a page from the playbook of Discount Auto Parts and Advance Auto, two retail giants already using their multi-bank Battery Tenders just like this. It works great.
     So will Deltran’s new Stand-Up Display Rack. Here’s a sharp looking, wire mesh, 5-foot tall display rack that holds the entire consumer line of Battery Tenders. It puts the Battery Tender Junior, the Waterproof Battery Tender, the original Battery Tender Plus and the do-it-all 5-Amp Power Tender right out there where everyone can see them. And just like everything else in your store, what a customer sees he’ll think about and buy. The new Display Rack is a great sales tool. Ask your rep about the special introductory promotion, too. It includes the Display Rack and a selection of Battery Tenders to fill it, all coming at a great price.
     And Deltran has a Digital Battery Tester just out. This tool was developed in conjunction with Midtronics, a giant in the tester industry. The Battery Tender/Midtronics Battery Tester will tell you in seconds whether a battery is good and just needs a re-charge or it’s time for a replacement. This tester is state-of-the-art, and it’s easy to use. Just punch in a two-digit code for the battery you’re working with, hook up the tester and push the “Go” button. That’s it. You get an immediate digital readout telling you everything you need to know about that battery. This tool belongs in every shop, and the price is right. The Battery Tender/Midtronics Digital Battery Tester sells for around $170, well below the cost of any comparable tester on the market. Deltran is the sole distributor in the powersport industry, too, which means the tester will be available through Parts Unlimited.
      If you have questions about any of this call your rep. If you have the chance, stop by the Deltran booth at the Indy Expo and see it all first-hand. This Deltran gear will keep you selling Battery Tenders, Battery Testers–and batteries–all year long.





The Battery Tender Junior is perfect for all maintenance-free, AGM or flooded lead-acid batteries.

For more inormation see:
www.batterytender.com


Parts Magazine
Volume 12 #2


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