There’s a Motoline product for any riding need—the 4-stroke motor oil lineup alone features a wide range of viscosities.

Motorex oils and lubes are manufactured in Langenthal, Switzerland.

Established in 1917, Motorex has a well-established history of creating innovative products.

rag Specialties is pleased to announce that it now carries the entire lineup of Motoline products created by Motorex. For more than 57 years, this Swiss-made line of lubricants has been the lubricant of choice for a wide variety of motorcycle riders.
     The Motoline motorcycle product line is one of 14 product lines manufactured by Bucher AG Motorex, a third-generation, family-owned business that was established in 1917. The name “Motorex” came from “motor” and “rex” (Latin for “king”). Today, the complete line of Motorex products includes well over 2,000 different products.
     To maintain its competitive position, Motorex is active in the research and development of future innovative lubricants and chemicals. The company’s Tribology specialists—researchers who study the effects of friction on moving machine parts and the methods (such as lubrication) of anticipating and eliminating these disadvantages—along with engineers, chemists, technicians and marketing specialists dedicate themselves to helping the company create market-leading products.
     Motorex’s Motoline products include 4-stroke motor oils in a wide range of viscosities to suit riding conditions ranging from casual cruising to long-haul touring to flat-out racing. The line also includes transmission oils that protect highly stressed gears and shafts and fork oils that keep a motorcycle’s front fork working properly and prevent premature wear of expensive suspension components. Motoline also features chain cleaners and lubricants and anti-corrosion products to protect the expensive finish on both stock and highly customized bikes, as well as bike care products such as cleaners and sprays. Every Motoline product is formulated with the care and dedication users have come to expect from every Motorex product.
     “Swiss Quality by Motorex” is not just a slogan—it’s a positioning that is taken quite seriously by every company employee. It is this uncompromising quality assurance at every level that enables Motorex to produce products and services of a consistently high quality. In Switzerland, one motor in four—whether on land, on water or in the air—is lubricated with an oil made by the Langenthal-based company.
     And Motorex continues to make a name for itself. Worldwide, despite the saturated state of the lubricants market, the annual growth rate for Motorex products in the more than 60 countries it exports to has topped 25 percent per year over the past three years.
     Motorex isn’t driven by stock markets, financial analysts, or short term results—it’s motivated by customer benefits and satisfaction. That’s why your customers can be absolutely sure they’re getting the very best high-tech quality with Motorex products. Contact your Drag rep today and he’ll tell you all about the complete lineup.