don’t mean to jolt the summer bliss, but winter is coming. Now is a great time to review your business plans for the upcoming season and ask yourself this important question: What will I do to add to my winter sales?
     I see our market driven by enthusiasts, and Parts Unlimited has lots of new and exciting product lines to entice them. Parts Unlimited knows what enthusiasts are looking for—and the successes of our Arctiva, Trukke and Z1R products lines are proof of that. We offer product that is packaged with plenty of brand identity and that is asked for by name.
     Give your Parts Unlimited sales rep a call and ask him to give you a quick review of the new 2005 Pre-Season Snow catalog. I’m sure that you’ll find a bunch of items that will help make your store the go-to choice of hard-core and weekend snow enthusiasts alike.
     Also, be sure to take a good look at the Snow Section right here. There’s lots of great information about the new Arctiva Air apparel as well as in-depth details about Z1R’s Rail Helmet (now available in a Fluorescent Orange competition model) and the attractive and economical Strike Razor helmet.
     Now go back and enjoy the rest of your summer—knowing that you’re already geared up for winter.
     And Parts Unlimited is here, ready to help.