The DP Brakes floor display rack holds up to 240 sets of pads and can be used as a free-standing floor rack or separated into a counter stand and a wall-mount rack.

Brakes is on top of the game, and the name of the game here is helping you sell more so you make more. Whether it’s sponsoring top-level riders so your customers get familiar with what the pros use and ask for DP Brakes by name, or whether it’s making sure all the new 2004 machines—especially those hot four-strokes—are covered in the product line so no one goes away disappointed, or whether it’s supplying you with eye catching point-of-purchase display racks so you can keep all those DP Brakes attractively positioned right where customers can see them, or even redesigning and updating their website so you’ll have instant access to everything new and find the exact applications in a flash, DP Brakes is working with you. And that’s no game.
     Starting at the top, Bill Ballance, Jeremiah Jones, Matt Smiley, Stephanie Parton, Traci Cecco, Mike Penland and John Gallagher are all familiar names to anyone paying attention to the ATV racing scene. They’re all on top thanks in big part to the DP Brakes they slip into their calipers. DP Brakes bite hard letting them drive harder into the turns, and all that added stopping power stays fade-free no matter how hot the action gets. DP Brakes’ ceramic backing on the pads assures that. DP Brakes are easy on the rotors, too, and they’re also long-lasting. That’s a combination tough to beat—as all those pro riders prove in the points standing.
     DP Brakes has what’s needed for the newest 2004 machines, too. Honda TRX 450R and Yamaha YFZ 450 riders, for instance, can immediately upgrade to DP Brakes. The DP321 fronts and DP944 rears will take care of those new Hondas, and the DP411 left front/DP412 right front and DP811 rears have the big Yamahas covered. Powerful machines need powerful brakes, and the DPs are not only powerful, they’re also durable, fade-, noise- and dust-free and any rider will immediately feel the difference.
     Don’t forget about those DP Brakes display racks, either.      Depending on your stocking needs, there are racks designed to hold 24 to 240 sets of pads, or 6 to 60, and they’re absolutely free with your minimum order. Check with your Parts Unlimited rep for the details on this one. Those display racks alone can make a huge impact on making sales—all to the positive. There are also ongoing discounts for qualifying dealers that can convert into even greater profits.
     Take some time and check out the new DP Brakes website, too. www.dp-brakes.com is totally redesigned and updated to make navigation easy, putting all the fitment and application info. right at your fingertips. There are even braking tips you can pass along to your customers, along with excerpts from reviews and shoot-out tests. Anyway you look at it DP Brakes is on top of the game, and Parts Unlimited has it all. Call your Parts rep.


This new wall display rack features six hooks that hold up to 60 sets of brake pads.

For more information see:
www.dp-brakes.com


Parts Magazine
Volume 11 #8


Parts Magazine Index